Analyzing numerous American publications, the authors try to explicate in what way the societal culture can determine the character of public relations in company. Thanks to cultural matrix, it is possible to discuss the ...

Resting upon international experience and standards the authors attempt to analyze the development of Public Relations education in Ukraine. They pay attention to specificity of academic, journalist, and business models ...

Analyzing numerous American publications, the authors try to explicate in what way the societal culture can determine the character of public relations in company. Thanks to cultural matrix, it is possible to discuss the ...